Jólabókaflóð, also known as the "Christmas Book Flood," is a heartwarming and beloved holiday tradition celebrated in Iceland on December 24th. This cultural phenomenon combines Icelanders' deep love for literature and their festive Christmas spirit.
The tradition of Jólabókaflóð can be summarized as follows:
  1. Exchange of Books: On Christmas Eve, Icelanders exchange books as gifts with their loved ones. The books are carefully chosen to suit the recipient's tastes and interests.
  2. Cozy Evening: After exchanging books, families and friends often spend a cozy evening together. Many people choose to read their newly received books while enjoying the warmth of their homes, often with some chocolate and a cup of hot cocoa.
  3. Literary Catalogs: Leading up to Christmas, Icelandic publishers release a catalog of new book releases, providing a wide selection of reading choices. People use these catalogs to select the perfect books for gift-giving.
  4. Reading Tradition: Jólabókaflóð encourages a culture of reading, and many Icelanders eagerly anticipate the new books they will receive. This tradition has contributed to Iceland's reputation as a nation of avid readers and authors.
Jólabókaflóð has become an integral part of Icelandic Christmas celebrations, fostering a love for literature and strengthening family bonds during the holiday season. It's a tradition that combines the joy of giving and receiving books with the cozy atmosphere of the Christmas holiday.