The Heilala Festival is a vibrant celebration held annually in Tonga during the month of June or July. The festival is named after the Heilala flower, which is the national flower of Tonga and blooms during this time of the year.

The festival celebrates Tongan culture, history, and traditions through a variety of events and activities, including traditional dances, music, sports competitions, feasts, and religious ceremonies. The festival also includes a beauty pageant where the Miss Heilala is crowned.

The Heilala Festival is an important event for Tongans, both at home and abroad. It provides an opportunity for Tongans to come together and celebrate their unique cultural heritage, while also showcasing Tonga's beauty and traditions to visitors from around the world.

The festival typically lasts for a week or two, with each day filled with a range of activities and events. Visitors can expect to see traditional Tongan dress, dance, and music, as well as sample traditional Tongan cuisine, including the popular dish of lu, made from taro leaves and coconut milk.

The Heilala Festival is a must-see event for anyone visiting Tonga during the months of June and July. It is a true celebration of Tongan culture, and a testament to the pride and spirit of the Tongan people.